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Резюме 33615499
в 12:12

Head of eCommerce / Digital marketing

По договоренности
полный рабочий день
на территории работодателя
36 лет (1 апреля 1980), мужской, высшее образование
Москва
Работал
Общий рабочий стаж — 12 лет

январь 2013 — январь 2016
3 года и 1 месяц

Head of eCommerce Department

(Полная занятость)

medi RUS, г. Москва.

MEDI RUS LLC, Medi (Bayreuth, Germany) representative office in Russia. Medi is a world leader in the production of orthopedic products and compression wear. The company was founded in 1922, and its Russian branch has been operating since 1998.

• In charge of audit and reorganization of company's Internet projects in order to increase the efficiency of each project;
• To create effective organizational structure of the eCommerce Department, recruit and hire professional employees, revise job descriptions, develop individual motivational programs and organize monthly plans and objectives for the Department;
• Prepare and analyze reports (ROI, P&L statements, budget reports) to help make right managerial decisions;
• Develop and launch company's mono-brand online store, including all the relevant project's, which consists of logistics, call center, CRM, and financial flows;
• Develop schemes and establish cooperation between different departments within the company, rules for managing main business processes (order processing, refunds, etc.);

My accomplishments:
• Established successful eCommerce Department.
• Optimized internet advertising campaigns to help increase sales and improve the ROI;
• Following the audit two unprofitable Internet project companies were closed;
• Successfully developed sales plans, revenue and expenditure budget for the 2014, 2015, 2016;
• Successfully implemented trade-marketing activities, coordinated and helped increase sales by 18% at year-end (2015);
• Established basic rules, necessary for department operations, including motivational schemes;
• Established and launched the company's mono-brand online store (the official Medi brand online store in Russia);
• For the first time in the company’s history was able to lunch CRM, which ensures effective marketing, sales and customer service.

февраль 2011 — февраль 2013
2 года и 1 месяц

Head of eCommerce Department

(Полная занятость)

"Prospect" publishing house, г. Москва.

"Prospect" publishing house, founded in 1994. It is one of the largest Russian companies in the field of publishing and information technology to date. The main areas of activity are the following: release of scientific literature and fiction, information technology and legal services.

• Research and development of business diversification solutions;
• Entry into the e-books market;
• Optimization of the company's internet projects;
• In charge of account reports, consolidate the bookkeeping, tax and management reporting systems;
• Developed schemes and established cooperation between different departments within the company, rules for managing main business processes (order processing, refunds, etc.);
My accomplishments:
• Successfully developed more than 250 iOS and Android applications in 14 months' time;
• Signed publishing agreements contract with Apple, Google, Amazon, Kobo;
• Researched and established the process of developing e-books on a commercial scale and their publication through electronic platforms;
• Took steps to curb unauthorized distribution of copyrighted content (more than 300 videos have been deleted from YouTube, more than 100 applications have been deleted from Google Play and AppStore, dozens of developer accounts have been blocked due to content rights infringement);
• Signed an exclusive electronic distribution agreement with "Mosfilm" concern.

сентябрь 2007 — август 2010
3 года

Advertising and PR Director

(Полная занятость)

Alwise, mobile phone accessories, г. Москва.

Alwise, Russian manufacturing company specializing in accessories for mobile communications. Manufacturing and wholesale. Six branches on the territory of the Russian Federation (2007).

• Sales promotion and distributors sales support;
• Implementation of advertising campaigns;
• In charge of research of new products.
My accomplishments:
• Developed a trade-marketing plan that includes 28 events throughout the year;
• Conducted five federal-level campaigns;
• Performed a complete range of preparation tasks for the company's participation in industry exhibitions;
• Company's wholesale increased by 300% in three years;
• Launched a new brand of products (chargers and accumulators) in the low cost economic segment;
• Designed and launched new company website as the main tool for communications with partners, customers and employees; website traffic increase by 45-50%. The number of subscribers and registered users has also increased. The customer base has increased by 8% since the modernization of the new website.

сентябрь 2003 — август 2007
4 года

Advertising and PR manager

Alwise, mobile phone accessories, г. Москва.

Alwise, Russian manufacturing company specializing in accessories for mobile communications. Manufacturing and wholesale. Ten branches on the territory of the Russian Federation (2005). Company size - 85 people.

• Management of the company's web projects;
• Creation and publication of press releases;
• Preparation of electronic newsletters;
• Development of advertising and promotion campaigns;

My accomplishments:
• Lunched of a "Mobile Content" project that allowed an efficient use of advertising space on the company's product packaging, thus allowed decrease of manufacturing expenses;
• Developed a new version of the corporate website with a complete product catalog;
• Conducting 17 advertising campaigns to support sales in the region;
• Recruited and trained staff to merchandize products in regional cellular communication networks;
• Accepted a promotion and took a position as the Advertising and PR Director.

Ключевые навыки
• Planning and budgeting within the project framework, ROI, reports;
• Professional working proficiency in Adobe Photoshop, InDesign, Illustrator, Corel Draw, Adobe Lightroom;
• Experience in the development and promotion of Internet projects (100+ implemented projects, 50+ constantly active projects); SEO, SMM, e-mail marketing, planning and strategy;
• Development, promotion, monetization of Android applications;
• Electronic books development (ePUB);
• Production of outdoor advertising and printing products.
Учился

по 1999

Taganrog Institute of Technology of Southern Federal University, Taganrog Уровень образования: Высшее. Факультет: Faculty of Automation and Computer Engineering. Специальность: Computer Aided Design, Systems Engineer (graduated with honors). Форма обучения: Дневная/Очная.

по 1998

Taganrog Institute of Technology of Southern Federal University, Taganrog Уровень образования: Высшее. Факультет: MRTSPK, Interbranch Regional Center for Advanced Studies and Retraining. Специальность: Legal Studies, Lawyer (Customs Law). Форма обучения: Вечерняя.
Знает и умеет
Английский язык разговорный, испанский язык базовый
Водительские права категории B
О себе

I look after the company's interests and I do not limit the area of concern only to what is stated in my job description. I avoid any behavior that could potentially harm the company and do my best to prevent other employees from such a behavior. I actively seek opportunities to bring additional benefits to the company - not only in the framework of my duties, but also, in particular, through suggestions and criticisms.

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№ 33615499 обновлено в 12:12
Head of eCommerce / Digital marketing
По договоренности, работа на территории работодателя, полный рабочий день
Мужчина, 36 лет (1 апреля 1980)
Москва
Опыт работы 12 лет
Head of eCommerce Department
3 года 1 месяц
январь 2013  — январь 2016
medi RUS, Москва, полная занятость
MEDI RUS LLC, Medi (Bayreuth, Germany) representative office in Russia. Medi is a world leader in the production of orthopedic products and compression wear. The company was founded in 1922, and its Russian branch has been operating since 1998.

• In charge of audit and reorganization of company's Internet projects in order to increase the efficiency of each project;
• To create effective organizational structure of the eCommerce Department, recruit and hire professional employees, revise job descriptions, develop individual motivational programs and organize monthly plans and objectives for the Department;
• Prepare and analyze reports (ROI, P&L statements, budget reports) to help make right managerial decisions;
• Develop and launch company's mono-brand online store, including all the relevant project's, which consists of logistics, call center, CRM, and financial flows;
• Develop schemes and establish cooperation between different departments within the company, rules for managing main business processes (order processing, refunds, etc.);

My accomplishments:
• Established successful eCommerce Department.
• Optimized internet advertising campaigns to help increase sales and improve the ROI;
• Following the audit two unprofitable Internet project companies were closed;
• Successfully developed sales plans, revenue and expenditure budget for the 2014, 2015, 2016;
• Successfully implemented trade-marketing activities, coordinated and helped increase sales by 18% at year-end (2015);
• Established basic rules, necessary for department operations, including motivational schemes;
• Established and launched the company's mono-brand online store (the official Medi brand online store in Russia);
• For the first time in the company’s history was able to lunch CRM, which ensures effective marketing, sales and customer service.
Head of eCommerce Department
2 года 1 месяц
февраль 2011  — февраль 2013
"Prospect" publishing house, Москва, полная занятость
"Prospect" publishing house, founded in 1994. It is one of the largest Russian companies in the field of publishing and information technology to date. The main areas of activity are the following: release of scientific literature and fiction, information technology and legal services.

• Research and development of business diversification solutions;
• Entry into the e-books market;
• Optimization of the company's internet projects;
• In charge of account reports, consolidate the bookkeeping, tax and management reporting systems;
• Developed schemes and established cooperation between different departments within the company, rules for managing main business processes (order processing, refunds, etc.);
My accomplishments:
• Successfully developed more than 250 iOS and Android applications in 14 months' time;
• Signed publishing agreements contract with Apple, Google, Amazon, Kobo;
• Researched and established the process of developing e-books on a commercial scale and their publication through electronic platforms;
• Took steps to curb unauthorized distribution of copyrighted content (more than 300 videos have been deleted from YouTube, more than 100 applications have been deleted from Google Play and AppStore, dozens of developer accounts have been blocked due to content rights infringement);
• Signed an exclusive electronic distribution agreement with "Mosfilm" concern.
Advertising and PR Director
3 года
сентябрь 2007  — август 2010
Alwise, mobile phone accessories, Москва, полная занятость
Alwise, Russian manufacturing company specializing in accessories for mobile communications. Manufacturing and wholesale. Six branches on the territory of the Russian Federation (2007).

• Sales promotion and distributors sales support;
• Implementation of advertising campaigns;
• In charge of research of new products.
My accomplishments:
• Developed a trade-marketing plan that includes 28 events throughout the year;
• Conducted five federal-level campaigns;
• Performed a complete range of preparation tasks for the company's participation in industry exhibitions;
• Company's wholesale increased by 300% in three years;
• Launched a new brand of products (chargers and accumulators) in the low cost economic segment;
• Designed and launched new company website as the main tool for communications with partners, customers and employees; website traffic increase by 45-50%. The number of subscribers and registered users has also increased. The customer base has increased by 8% since the modernization of the new website.
Advertising and PR manager
4 года
сентябрь 2003  — август 2007
Alwise, mobile phone accessories, Москва
Alwise, Russian manufacturing company specializing in accessories for mobile communications. Manufacturing and wholesale. Ten branches on the territory of the Russian Federation (2005). Company size - 85 people.

• Management of the company's web projects;
• Creation and publication of press releases;
• Preparation of electronic newsletters;
• Development of advertising and promotion campaigns;

My accomplishments:
• Lunched of a "Mobile Content" project that allowed an efficient use of advertising space on the company's product packaging, thus allowed decrease of manufacturing expenses;
• Developed a new version of the corporate website with a complete product catalog;
• Conducting 17 advertising campaigns to support sales in the region;
• Recruited and trained staff to merchandize products in regional cellular communication networks;
• Accepted a promotion and took a position as the Advertising and PR Director.
Высшее образование
1999
Taganrog Institute of Technology of Southern Federal University, Taganrog
Faculty of Automation and Computer Engineering
Дневная/Очная форма обучения
Computer Aided Design, Systems Engineer (graduated with honors)
1998
Taganrog Institute of Technology of Southern Federal University, Taganrog
MRTSPK, Interbranch Regional Center for Advanced Studies and Retraining
Вечерняя форма обучения
Legal Studies, Lawyer (Customs Law)
Навыки и умения
Иностранные языки
Английский (разговорный), испанский (базовый).
Водительское удостоверение
Категория B
Профессиональные навыки
• Planning and budgeting within the project framework, ROI, reports;
• Professional working proficiency in Adobe Photoshop, InDesign, Illustrator, Corel Draw, Adobe Lightroom;
• Experience in the development and promotion of Internet projects (100+ implemented projects, 50+ constantly active projects); SEO, SMM, e-mail marketing, planning and strategy;
• Development, promotion, monetization of Android applications;
• Electronic books development (ePUB);
• Production of outdoor advertising and printing products.
Дополнительные сведения
I look after the company's interests and I do not limit the area of concern only to what is stated in my job description. I avoid any behavior that could potentially harm the company and do my best to prevent other employees from such a behavior. I actively seek opportunities to bring additional benefits to the company - not only in the framework of my duties, but also, in particular, through suggestions and criticisms.