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№ 31005529Обновлено 27 ноября 2016
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Brand manager

По договоренности
Жен., 31 год (8 июля 1986), высшее образование
Москва
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Опыт работы 3 года и 6 месяцев
8 месяцев
ноябрь 2015 — июнь 2016
Product manager
Deb-Stoko, LLC (professional segment of SC Johnson), Москва, полная занятость
- Market analysis: data processing; acquisition of information, statistical and field data on competitors' activities; price analysis;
- Development and adjustment of corporate product strategy and product range management: analysis of market capacity and growth dynamics for product groups, analysis of product range and profitability, making suggestions for development and introduction of new product groups, participation in R&D and production localization projects;
- Preparing marketing plans for products promotion;
- Implementation of marketing campaigns: making dummies, distribution of advertising materials (booklets, posters, souvenirs, POS materials, etc.), developing and printing dummies for specialized publications (for occupational safety service), cooperation with leading specialists, arranging participation in national conferences / symposiums, holding marketing campaigns in mass media, interaction with opinion leaders, regulatory authorities and SRO;
- Observing budget discipline;
- Pricing: preparation of price lists and discount systems for various sales channels; coordination of special terms and conditions; developing promotional programs;
- Participation in the process of production localization.
2 года и 10 месяцев
июнь 2012 — март 2015
Specialist for Nutricosmetics
Nestle Rossiya LLC, Moscow, Москва, полная занятость
Specialist for Nutricosmetics
Main responsibilities:
- Market analysis (market share, distribution, market volume, pricing, consumer preferences, competitors' activities), identifying threats and business opportunities;
- Sales planning, monitoring and analysis;
- Formulation of brand essence and brand communication guidelines;
- Participation in the processes of product design, preparation and checking labels and stickers on products
- Development and implementation of promo-campaigns in various channels, including digital;
- Development and adaptation of promotional materials, coordination of agencies;
- Participation in key events held by the company (meetings with the sales team, product launches for journalists, pharmacists and doctors)
- Preparing and conducting presentations, product training for pharmacists and medical representatives;
- Customer relationship management and maintenance of CRM programs;
- Operation of the "hot line" work in the Russian Federation, assistance in communicating with consumers on its website;
- Russian online presence support: update and maintain product website in accordance with the international guideline/concept and modules of the brand;
- User support online: Social media.

JuProduct Regulatory Compliance Junior Specialist
Main responsibilities:
- Analysis and evaluation of documents on compliance with the technical regulations of the Customs Union, preparation of the registration dossiers;
- Transition of permission documentation and product artworks to comply with the technical regulations of Customs Union;
- Regulatory assessment of marketing applications for food supplements and their legalization in the form of voluntary certification;
- Close collaboration with the state authorities in the field of human health safety / Product Conformity (Rospotrebnadzor, Nutrition Institute, Rostest, etc);
- Providing business legal information for products in relation to quality and safety, labeling requirements, other legal requirements relevant to the product;
- Organization of expert visits at the plant to perform the audit of the production site;
- Analysis of market and competitive environment, the perception of the product and consumer needs.
Высшее образование
2012
State University of Food Production, Moscow, Russia
Кандидат наук
Дневная/Очная форма обучения
PhD in Technical Science
2008
State University of Food Production, Moscow, Russia
Institute of Economics & Business Management
Дневная/Очная форма обучения
Economic – Manager
2008
State University of Food Production, Moscow, Russia
Institute of Technology & Production Management
Дневная/Очная форма обучения
Engineer of baby and functional foods
Навыки и умения
Иностранные языки
Английский (разговорный).
Водительское удостоверение
Категория B
Профессиональные навыки
Customer Complaint and Reclamation Management:
- Handling of customer complaints, identification of product discrepancies and ensuring that right measures were taken in the case of reclamations
Product Marketing Activities:
- Preparation of promotional materials and presentations
- Coordination of conferences and product trainings
- Conducting market research
Management of Product Market Legalizations:
- Coordination of product legalizations on the market of the Russian Federation and Customs Union
- Conducting registration processes for products and obtaining documents on its conformity
Management of Client Relationships:
- Participating in the work of the Association, custom support
- Interacting through various channels with customers, third parties and authorities on product-related questions
Дополнительные сведения
Computer skills: Microsoft Office Products, trained in auto cad
International and intercultural skills
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Резюме № 31005529 в открытом доступе Последнее обновление 27 ноября 2016, 20:11

Резюме

Brand manager По договоренности
Дата рождения: 8 июля 1986, 31 год.
Москва
11.2015—06.2016   8 месяцев
Product manager
Deb-Stoko, LLC (professional segment of SC Johnson), г. Москва, полная занятость.
- Market analysis: data processing; acquisition of information, statistical and field data on competitors' activities; price analysis;
- Development and adjustment of corporate product strategy and product range management: analysis of market capacity and growth dynamics for product groups, analysis of product range and profitability, making suggestions for development and introduction of new product groups, participation in R&D and production localization projects;
- Preparing marketing plans for products promotion;
- Implementation of marketing campaigns: making dummies, distribution of advertising materials (booklets, posters, souvenirs, POS materials, etc.), developing and printing dummies for specialized publications (for occupational safety service), cooperation with leading specialists, arranging participation in national conferences / symposiums, holding marketing campaigns in mass media, interaction with opinion leaders, regulatory authorities and SRO;
- Observing budget discipline;
- Pricing: preparation of price lists and discount systems for various sales channels; coordination of special terms and conditions; developing promotional programs;
- Participation in the process of production localization.
06.2012—03.2015   2 года 10 месяцев
Specialist for Nutricosmetics
Nestle Rossiya LLC, Moscow, г. Москва, полная занятость.
Specialist for Nutricosmetics
Main responsibilities:
- Market analysis (market share, distribution, market volume, pricing, consumer preferences, competitors' activities), identifying threats and business opportunities;
- Sales planning, monitoring and analysis;
- Formulation of brand essence and brand communication guidelines;
- Participation in the processes of product design, preparation and checking labels and stickers on products
- Development and implementation of promo-campaigns in various channels, including digital;
- Development and adaptation of promotional materials, coordination of agencies;
- Participation in key events held by the company (meetings with the sales team, product launches for journalists, pharmacists and doctors)
- Preparing and conducting presentations, product training for pharmacists and medical representatives;
- Customer relationship management and maintenance of CRM programs;
- Operation of the "hot line" work in the Russian Federation, assistance in communicating with consumers on its website;
- Russian online presence support: update and maintain product website in accordance with the international guideline/concept and modules of the brand;
- User support online: Social media.

JuProduct Regulatory Compliance Junior Specialist
Main responsibilities:
- Analysis and evaluation of documents on compliance with the technical regulations of the Customs Union, preparation of the registration dossiers;
- Transition of permission documentation and product artworks to comply with the technical regulations of Customs Union;
- Regulatory assessment of marketing applications for food supplements and their legalization in the form of voluntary certification;
- Close collaboration with the state authorities in the field of human health safety / Product Conformity (Rospotrebnadzor, Nutrition Institute, Rostest, etc);
- Providing business legal information for products in relation to quality and safety, labeling requirements, other legal requirements relevant to the product;
- Organization of expert visits at the plant to perform the audit of the production site;
- Analysis of market and competitive environment, the perception of the product and consumer needs.
Высшее (кандидат наук)
2012
State University of Food Production, Moscow, Russia
Дневная/Очная форма обучения
Специальность: PhD in Technical Science
Высшее
2008
State University of Food Production, Moscow, Russia
Факультет: Institute of Economics & Business Management
Дневная/Очная форма обучения
Специальность: Economic – Manager
Высшее
2008
State University of Food Production, Moscow, Russia
Факультет: Institute of Technology & Production Management
Дневная/Очная форма обучения
Специальность: Engineer of baby and functional foods
Навыки и умения
Иностранные языки
Английский (разговорный).
Водительское удостоверение
B
Профессиональные навыки
Customer Complaint and Reclamation Management:
- Handling of customer complaints, identification of product discrepancies and ensuring that right measures were taken in the case of reclamations
Product Marketing Activities:
- Preparation of promotional materials and presentations
- Coordination of conferences and product trainings
- Conducting market research
Management of Product Market Legalizations:
- Coordination of product legalizations on the market of the Russian Federation and Customs Union
- Conducting registration processes for products and obtaining documents on its conformity
Management of Client Relationships:
- Participating in the work of the Association, custom support
- Interacting through various channels with customers, third parties and authorities on product-related questions
Дополнительные сведения
Computer skills: Microsoft Office Products, trained in auto cad
International and intercultural skills